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We Gather We Grow



Gold Sponsor



Black swan and gray rhino events have been emerging in recent years against the backdrop of global economic volatility and China facing up to 'deepwater area' reforms. Pandemic, energy crisis, economy and trade of major power, geopolitical conflict, monetary policy, inflationary pressure, "dual carbon" target, antitrust policy, debt issue, polarization between the rich and the poor as well as population problem, each of which is no longer a distant and empty concept, starting to directly and abruptly affect cellulose fiber industry.

Cellulose fiber industry that has entered a new life cycle is difficult to simply rely on the traditional model to cope with the increasingly complex environment. Fortunately, new international cooperation starts to emerge and China also sets steady growth as a new goal. At a micro level, there is cooperation between industrial chains, and corporate products, marketing, and brand building are constantly in line with the international leading level. How to embrace the changes of the times and go higher and further in the new cycle? Experts from all walks of life will be invited to discuss about the topics and we look forward to your participation of the grand event!

Meeting Matters


Registration: P.M. Sep. 20, 2022
Forum: Sep. 21-Sep. 22 A.M. 2022


New Century Grand Hotel Hangzhou, China ★★★★★
(No. 818, Middle Shixin Road, Xiaoshan, Hangzhou, China)

Conference Fee

Online participation: USD 1500/company(no more than 5 accounts)
On-site participation: USD 1380/person(USD 1280/person before Apr 30)

Accommodation Fee

Twin-bed room: RMB 550/day
Executive single room: RMB 600/day


Contact: Shine Hua
Phone : +86-571-83786599

Cancellation and refund

Refund can be claimed before Sep. 8 in written form

Forum Agenda

A.M. Sep 21(Macro economy & fiber)
08:30-09:00Morning tea break
09:00-09:05Opening Speech
09:05-10:05International changes, economic trends and choices of Chinese enterprises ———Zhao Wei, Zhejiang University
Mr. Zhao is the chief professor of CRPE, the director of International Economics Institution of Zhejiang University, and the director of China and Global Economic Policy Research Center of Zhejiang University-University of Nottingham.
He is an expert enjoying special allowances from the State Council (2012). He once served as visiting professor at Oxford University (Nuffield College) and University of Nottingham in the United Kingdom, University of Münster in Germany, Swiss Federal Institute of Technology Zurich, Kobe University in Japan, RIETI and other famous foreign universities and research institutions. He also serves for academic groups-as a “think-tank” expert of the Advisory Committee of People's Government of Zhejiang Province, vice chairman of the fifth Committee of China International Economic Cooperation Society, and director of the Expert Committee of Zhejiang Economic Management Seminar. His research interests include international economics, spatial economics, and foreign economic history. So far, he has published more than 200 Chinese and English papers and hundreds of academic essays in domestic and foreign academic journals, such as Journal of International Management, Journal of World Trade, Economic Research and Management World. He is the author and editor of 19 books including Intervention of Market. He has presided and completed more than 20 national and provincial research projects, and his research achievements have attracted the attention both at home and abroad. In recent years, he has been consistently invited to give lectures abroad, and has delivered special speeches in famous foreign universities including the University of Edinburgh in the United Kingdom, Kyoto University and Kobe University in Japan. He has been invited for many times to attend high-level forums hosted by governmental agencies and media like the Ministry of Commerce and Sina and delivered speeches. He has attended CCTV's "Dialogue with Provincial Ministers" column as an economist, and has participated in the demonstration of major economic decisions of Government of Zhejiang Province. The research results have won many provincial-level awards. In 1998, he was selected as one of the first-level 100 academic leaders of the "151 Talents" in Zhejiang. In 2010, he was awarded "Outstanding Academic Contribution Award" by People’s Government of Zhejiang Province. In 2011, he was given the title of "Excellent Social Science Popularization Expert" by Zhejiang.
10:05-10:35China viscose fiber industry development outlook under “Double Carbon Target” ——Zhang Zixin, CCFA
Zhang Zixin, Master of School of Materials of Donghua University. He has been responsible for the management of the regenerated cellulose fiber industry and the development of relevant industry standards in the China Chemical Fiber Industry Association. He jointly edited "Guidelines for Viscose Fiber Industry", "Cleaner Production Evaluation Index System for Regenerated Cellulose Fiber Manufacturing (Viscose Method) ", and wrote "Research on the 13th Five-Year Plan for Development of Regenerated Cellulose Fiber Industry", “Regenerated Cellulose (Viscose) Fiber Industry Development and Environmental Protection” and so on. Besides, he also participated in the preparation and revision of many national, industry, and community standards such as “Lyocell Staple Fiber”.
10:35-10:50Tea break
10:50-11:20"Zero sense", originating from fiber———Chen Jie, Sateri
Sateri is one of the leaders in the global cellulose fiber industry. Its high-quality natural fibers are originated from renewable plantations and are widely used in various textiles and skin-friendly hygiene products.
Ms. Chen has many years of practical experience in B2C and B2B brand strategic marketing, innovative development, product strategy and brand management. With the dual background in the FMCG industry and fashion fiber industry, she is committed to transforming market demand into the driving force of brand development, helping international brands to localize and establish new brand strategies.
11:20-12:00When will the cellulose fiber bloom?———Kevin Ding, CCFGroup
Kevin Ding is now the chief analyst of CCFGroup. He has been engaged in viscose fiber industry research for more than 15 years and is now responsible for the research on mutual influence between cotton textile raw materials and macro economy. Mr. Ding has successfully forecasted the appearance of major market changes for several times. He has organized the largest worldwide Cellulose Fiber Industry Forum for 15 years and delivered speeches on Celco’s “Investing in Cellulose” conference in London for 11 years. He is also appointed as the consultant by some enterprises and the independent director of a listed company.
Since 2017, he has been planning to combine industry informatization and commerce service. Currently, tailored financial service for viscose fiber supply chain has officially begun. CCFGroup viscose information covers 100% of global viscose industry and 95% of dissolving wood pulp industry. Some indexes have been taken as reference for contract settlement. During final ruling of anti-dumping cases, CCFGroup DWP index is the only reference index in the arbitral awards.
P.M. Sep 21(Downstream)
14:00-14:30Innovation practice by Sanyou Chemical Fiber
———Zhang Dongbin & Zhao Xiuyuan, Tangshan Sanyou
First-class lecturer of Sanyou Group
Level-III expert and head of technology development department of R&D center
Bachelor of Hebei University of Science and Technology
29 years working experience in viscose staple fiber factory
16 years of product development and innovation management experience
14:30-15:00Prospects of Global Container Marine Market in Post-COVID Era ———Joe, Zhao, Soft Science Expert Database of the National Energy Administration/China Petroleum and Chemical Industry Journal
Mr. Zhao is a member of the soft science expert database of the National Energy Administration, member of the editorial board of the only magazine sponsored by China Petrochemical Federation, "China Petroleum and Chemical Industry Journal" His professional fields include company business development, strategic investment, organizational performance and operation management, business development and strategic investment in the energy, chemical and logistics industries.
Mr. Zhao Jun has been engaged in in-depth research, business development and strategic investment in the chemical/energy industry, mainly in the fields of shale gas chemical industry, petrochemical industry and coal chemical industry, with a focus on business development of global ethylene, propylene and light chemical raw materials like ethane and propane and industry research on methanol, ethylene glycol and LNG. Dr. Zhao Jun also has rich practical experience in energy and chemical logistics, strategic management, operation management, organizational performance, customer value management, etc.
Mr. Zhao is a VIP speaker at many international and domestic chemical conferences, and is also a contributor to many chemical magazines such as “China Chemical Industry News”, “China Petroleum and Chemical Industry Journal”, etc.
15:00-15:20Spunlace nonwovens-opportunities & challenges
———Derek Budgell/Joanne Marentette, Kestrel Cellulose/Marentech Research
Derek Budgell is the Owner & President of Kestrel Cellulose Inc. Derek holds a PhD in cellulose chemistry from McGill University, Canada, and is a technical and market intelligence expert in cellulosics and nonwovens. His industrial background includes Specialty Cellulose, Lyocell, viscose, cellulose derivatives, membranes, films, and nonwovens.

Joanne Marentette is an independent Patent Research Expert, providing premiere service to patent attorneys, law firms, and large corporations in the plastics, nonwovens, and fibers industries in English, German, and French. Joanne holds a PhD in polymer chemistry from McGill University, Canada, and was an Alexander von Humboldt Fellow at the Max Planck Institute for Polymer Chemistry in Mainz, Germany. Her industrial background includes nonwovens and hygiene products. She works closely with Kestrel Cellulose on select projects.
15:20-15:40Tea break
15:40-16:00Application analysis and trend discussion of spun dyed viscose fiber———Chen Chao, Shandong Ruyi
Chen Chao, senior engineer, vice president of Shandong Ruyi Technology Group, CTO of Institute of Technology of Ruyi Cotton Textile Group, deputy director of the National Textile Engineering Technology Research Center, member of the Youth Work Committee of China Textile Engineering Society (CTES), member of Yarn-dyed Committee of China Cotton Textile Associations. He has held or participated in more than 80 new technology projects, 7 of which have reached the international leading level, 16 reached the international advanced level. Several achievements have filled the gap of China and gained the first prize of the National Science and Technology Progress Award, first, second and third prize of Shandong Science and Technology Progress Award, first and second prize of China Textile Industry Association Science and Technology Progress Award. Mr Chen has developed more than 1,000 new products, winning China Textile Fabric Design Competition Gold Award and Silver Award, 15 of which have been selected as China Fashion Fabrics, 6 of which winning the National Weierjia Cup Award and 2 of which winning the title of the National Famous Boutiques. Mr. Chen is rated as outstanding contributor of national engineering technology field, leader of China Textile Technology, gaining the Outstanding Engineer Youth Award, the Youth Science and Technology Award of Shandong Province and Guangdong May 4th Youth Medal.
16:00-16:50Demand-driven smart manufacturing model for textile and apparel in the era of industrial interconnection——Zhang Shuai, Textilesfuture Technology (Shandong)
Zhang Shuai, CEO of Textilesfuture Technology, the former co-founder of Alibaba’s Xiniuim Smart Manufacturing, former business director of Decathlon, and former director of Far East Leasing of Sinochem Group. Besides, he is a postdoctoral fellow majored in materials science, and Ph.D. in Fiber Materials Science in Donghua University. He is also a visiting scholar at the University of California, and a leading talent in innovation and entrepreneurship of Jiangsu Province. Working 10 years in the textile and apparel industry, he possesses rich experience in strategic design, industry digitalization and industrial operation.
16:50-17:20Autobiography of a new retail entrepreneur———Ye Jianping, Shaoxing Youjia
Ye Jianping, founder of Shaoxing Youjia Clothing Co., Ltd., is a senior personnel in textile industry who used to work in large-scale production and commercial enterprises of textile industry such as Jiangsu Xiangsheng Company, Xiamen ITG Group Corp., Ltd, and Zhejiang Materials Industry Group Corporation. She has great knowledge about of the textile and apparel supply chain.
After the establishment of Shaoxing Youjia, Ms. Ye integrated textile industrial resources and made headway into new markets quickly through new retail channels. The company’s product item has been on the bestselling list of its type on Tiktok for many times, ranking at the forefront.
A.M. Sep 22(Feedstock)
09:00-09:30DWP market update———Christian Chavassieu, Celco
Christian Chavassieu has over 20 years' experience in the cellulose Industry. He is currently a managing partner at Celco, a consulting company mainly focused on the Dissolving Wood Pulp Industry. He previously held positions with Sateri as sales and marketing Director, with Buckeye Technologies Inc. as senior vice president of the Wood pulp division and with Chavassieu & Cie SA, a pulp and paper trading company based in France as its President. Also worked for Apple computer and Schlumberger in various finance executive positions. Christian holds a bachelor degree in marketing from Institut Supérieur de Gestion in Paris and a master degree in business administration from Columbia University in New York.
09:30-10:00Lyocell pulp future development———Billy Wang, CNG
Dr. Wang graduated from McGill University in Canada, and worked in the R&D department of the headquarters of Tembec, as a researcher and manager of R&D. And then he was sent to the Beijing Representative Office of Tembec International Company as the technical director and responsible for the sales of special fiber wood pulp. Currently, he is working as the general manager of Specialty Cellulose Wood Pulp of CNG (Hong Kong). Dr. Wang has been engaged in wood pulp technology and sales for nearly 30 years, and has extremely rich experience in the research and technology of specialty cellulose wood pulp. He has provided strong technical support and services for the start-up and production of some specialty cellulose wood pulp plants at home and abroad.
10:00-10:20The outlook for market pulp———Oliver Lansdell, Hawkins Wright
Oliver is an industry analyst and consultant with more than 15 years’ experience in the international pulp and paper industry. He has been with Hawkins Wright since 2007, working as one of the editors of Pulpwatch, Hawkins Wright’s monthly newsletter, the co-author of the Outlook for Market Pulp service, and the principal author of the Outlook for Dissolving Pulp. Prior to joining the company, Oliver worked as an analyst with the Pulp and Paper Products Council (PPPC) in Montreal, Canada.
Oliver has lead multiple consultancy projects including feasibility studies for pulp mills in Latin America, Russia and South East Asia. He presents frequently at industry gatherings.
10:20-10:40Tea break
10:40-11:15Global cotton market outlook in 2022/23 crop year———Jia Li, CCFGroup
Jia Li, graduated from Zhejiang University of Finance and Economics, majoring in economics, is currently an analyst at CCFGroup, mainly in charge of cotton-related analysis and consulting. Her industrial economics, CPA learning background and financial management analysis work background make her good at detailed analysis of the industrial operation pattern and enterprise operations. She has a deep understanding of China cotton industry operation status, and has deeply cultivated the construction of China cotton industry's original data framework, with a relatively comprehensive perspective of upstream and downstream analysis of the cotton textile industry. She has participated in and organized several industry research projects and industry conferences.
11:15-11:50Direct-spun PSF market pattern changes and forecast———Kong Lingfang, CCFGroup
Ms. Kong Lingfang, currently a senior analyst at CCFGroup, has more than ten years of relevant work experience in the staple fiber industry. She has followed and paid attention to the virgin, recycled staple fiber and downstream markets, and has been engaged in industrial chain data integration and industry analysis. She has maintained close and continuous contact with Chinese PSF upstream and downstream enterprises as well as traders for a long time, and organized several PSF spot market trainings. In addition, she has led and participated in a number of PSF-related researches, mainly involving the market research on the internal product segment of the PSF industry, research on the launch of PSF futures on ZCE, and the market research on differential staple fibers. After PSF was traded in futures market, she has participated in roadshows of futures companies for many times and made presentations on related topics.

Join In

16th China Hangzhou Cellulose Fiber (Viscose) Industry Forum (2022)
*Requirement for accommodation Twin-bed Room:550 yuan/day
Executive single room:600 yuan/day
※Please fax the confirmation letter to viscose industry forum committee before Sep. 8, 2022 (Please confirm by telephone to avoid being missed). At least two business cards of every delegate should be prepared for registration.


16th China Hangzhou Cellulose Fiber (Viscose) Industry Forum hosted by www.ccfgroup.com, www.ccf.com.cn and www.tteb.com will be held at New Century Grand Hotel Hangzhou during Sep. 20-22, 2022. The conference will be supported by the commercial sponsors, providing a platform for the enterprises to communicate with each other. Please considerate the sponsorship proposal according to your own. (The number-limited items will be determined by the receiving order of the confirmation letters.)
Expiration date: Sep. 8, 2022





Tea break

One colored page in the conference presentations

22,000 RMB

Only one company

Conference fee of two domestic participants will be waived

5-minute promotion video will be displayed in conference hall before the conference

Two X banner stands in tea break area

Negotiating room

One negotiating room of the hotel

19,800 RMB/session

Three companies

Conference fee of two domestic participants will be waived

Two X banner stands

Fruit sponsorship

Advertising card in guest room (method can be negotiable)

20,000 RMB

Only one company

Promotion video

5-minute video displayed before the conference

8,000 RMB

Three companies

Information desk A

One table, two chairs and background of information desk (width: 3m; height: 2.4m)

20,000 RMB


A 60s on-site interview for exhibitors to be posted on WeChat channel and Tik Tok account of Huarui Information

Information desk B

One table, two chairs and a pair of X banner stands

14,000 RMB


A 60s on-site interview for exhibitors to be posted on WeChat channel and Tik Tok account of Huarui Information

Large-scale printing

Background of registration desk (width: 5.5m; height: 3m)

18,000 RMB

Only one company

Background of information desk (width: 3m; height: 2.4m); Corporation materials displayed on information desk, with background marked with “information desk”

16,000 RMB

Only one company

Large-scale printing on golden porch (width: 3m; height: 2.4m)

15,000 RMB


Conference presentations (A4 color printed)


15,000 RMB

Size: 216*291mm,300dpi

Inside front cover

12,000 RMB

Inside back cover

9,000 RMB

Back cover

10,000 RMB

Prime page 1

12,000 RMB

Other inside pages

7,000 RMB

Page footer (within 25 Chinese characters like company name, telephone number and advertisement)

10,000 RMB

Only one company

Mineral water/mineral water tag promotion

Mineral water with tag on the bottle

15,000 RMB

35mm*35mm (only one company)

Representative badge/ representative badge string

Company name, logo, telephone number and advertisement (within 25 Chinese characters), string of the representative badge provided by the sponsor

13,000 RMB

Only one company

Directory of the conference (page footer)

Company name, telephone number or advertisement (within 25 Chinese characters)

5,000 RMB

Only one company


Gifts provided by the sponsor in the material bag

5,000 RMB



One copy of handout provided by the sponsor in the material bag

8,000 RMB


X banner stand

Inside or outside the conference hall

5,000 RMB/pair


Material bag

Material bag provided by the sponsor

8,000 RMB

Only one company


Advertorial for twice during conference promotion (not headline)

5,000 RMB


Sponsorship Confirmation
Design requirement Own design  Commission design
Contact: Shine Hua ; Tel: 0086-571-8378 6599 ; Fax: 0086-571-8378 6600 ; Email: hs@ccfgroup.com


Zhejiang Huarui Information Consulting Co., Ltd. (www.ccfgroup.com
·Address: 26-27/F, Building 1, Huarui Center, No. 66 Jianshe 1st Road Xiaoshan District,Hangzhou, Zhejiang, China
·Contact: Shine Hua
Phone: +86-571-83786599
·E-mail: market@ccfgroup.com

Postponement notice

Dear distinguished guests,

Thank you for your continuous support and attention to China Hangzhou·Cellulose Fiber (Viscose) Industry Forum.

In view of the current severe situation of COVID-19 and in order to implement the relevant requirements of the epidemic prevention and control by the government, effectively do a good job in epidemic prevention, and ensure the physical and mental health of the attendees, the 16th China Hangzhou·Cellulose Fiber (Viscose) Industry Forum scheduled to be held during May 24-26, 2022 will be postponed until further notice. Sorry for any inconvenience caused and please contact 86-13867176116 for more details.

We promise to present a wonderful industry event and sincerely look forward to your participation of the conference after the epidemic is over!

Organizing Committee of the 16th China Hangzhou·Cellulose Fiber (Viscose) Industry Forum
Apr 25, 2022