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In 2020, the world is hit by the COVID-19 outbreak. Now the situation of China has been stable and the pandemic in other countries has been gradually under control. Demand is gradually reviving with the recovery of world economy. However, the global supply chain has been disrupted by the COVID-19, and it is still difficult to estimate the impact of loose monetary policy on various industries adopted by countries in response to the pandemic.

For the cellulose fiber industry chain, when can the tightness of supply be alleviated? In the context of carbon neutrality, how does the industry practice sustainable development paths? What adjustments have been madein development strategies by leading companies? What are the changes in downstream demand and what are the highlights? How much is the apparel industry in different regions affected by the pandemic, and what about the speed of recovery? Why do related products like cotton and paper pulp fluctuate?

The 15th China Hangzhou Cellulose Fiber (Viscose) Industry Forum hosted by www.ccfgroup.com,www.ccf.com.cn,www.tteb.com will be held in Hangzhou during May 25-27, 2021. We are looking forward to your participation to have discussion on the hotspots with experts and leading companies.

Meeting Matters


Registration: P.M. May 25, 2021
Forum: May 26 May 27-A.M. , 2021


New Century Grand Hotel Hangzhou, China ★★★★★
(No. 818, Middle Shixin Road, Xiaoshan, Hangzhou, China)

Conference Fee

Online participation: USD 1500/company(no more than 5 accounts)
On-site participation: USD 1380/person(USD 1280/person before Apr 30)

Accommodation Fee

Twin-bed room: RMB 550/day
Executive single room: RMB 600/day


Contact: Shine Hua
Phone : +86-571-83786599
Fax: +86-571-83786600

Cancellation and refund

Refund can be claimed before Apr 30 in written form

Forum Agenda

A.M. May 26
8:50Opening Speech
9:00-10:00Macroeconomic outlook in 2021——Xiao Lisheng, Chinese Academy of Social Sciences
Xiao Lisheng, doctor of Economics, director of International Financial Office of Research Institute of World Economics and Politics of Chinese Academy of Social Sciences, associate research fellow and master's supervisor. His major research areas are international finance and China macro economy, global macro-economic trend and RMB exchange rate. He published many dissertations in core journals like “Economic Research” and “Journal Management World”. He also attended various government seminars over macro economy and compiled many decision advisory reports and obtained several Chinese Academy of Social Sciences Excellent Countermeasures Award.
He is also the chief economist of the Jiufang Institute of Finance, the Youth Academic Committee of China Society for Finance, the researcher of the China Finance 40 Youth Forum, the researcher of the Institute of International Finance of the University of Science and Technology of China, the researcher of the International Politics and Financial Security Think Tank of Southwestern University of Finance and Economics, master's tutor, School of International Finance, Sun Yat-sen University, master's tutor of the School of Finance of University of International Business and Economics. He has served as a lecturer for EMBA of School of Economics and Management of Tsinghua University and EMBA of School of Finance of Renmin University of China.
10:00-10:30Sustainable development vision of regenerated cellulose fiber——Zhang Zixin, Collaboration for Sustainable Development of Viscose
Zhang Zixin, Master of School of Materials of Donghua University. He has been responsible for the management of the regenerated cellulose fiber industry and the development of relevant industry standards in the China Chemical Fiber Industry Association. He jointly edited "Guidelines for Viscose Fiber Industry", "Cleaner Production Evaluation Index System for Regenerated Cellulose Fiber Manufacturing (Viscose Method) ", and wrote "Research on the 13th Five-Year Plan for Development of Regenerated Cellulose Fiber Industry", “Regenerated Cellulose (Viscose) Fiber Industry Development and Environmental Protection” and so on. Besides, he also participated in the preparation and revision of many national, industry, and community standards such as “Lyocell Staple Fiber”.
10:30-10:50Tea break
10:50-11:25Green, innovation and collaboration, driving force of cellulose fiber developmentSimon Huang, Sateri
Mr. Huang Wei is the vice president of business of Sateri Group, responsible for business operations and strategic planning of the group. Sateri is a leader in the global cellulose fiber industry. Its high-quality natural fibers are derived from renewable plantations and are widely applied in various textiles and skin-friendly hygiene products.
Before joining Sateri, Mr. Huang had nearly 30 years of management experience in multinational companies in the chemical industry of the United States and Europe. In these companies, he successfully held management positions in Greater China and the Asia-Pacific region, successively serving as the business director of Asia and the vice president of Chinese business.
Mr. Huang has accumulated a lot of B2B2C experience in the petrochemical, food and nutrition, personal care and coating industries, and is particularly familiar with the business operations of bulk chemicals and special products. He is highly adaptable to various challenging environments and has developed cooperation and goal-oriented leadership and management capabilities. He has positive attitude to face challenges, and innovative and practical business concepts related to business development in China and the Asia-Pacific market.
11:25-12:00Prospects of container marine market in post-covid eraJoe Zhao, Sinochem
Zhao Jun, Doctor of Management, Master of Chemistry.
General Manager of Strategic Development Department and General Manager of Chemical Raw Material Department of Sinochem International Industrial Resources Division.
Former General Manager of Sinochem International Logistics Strategic Investment Department.
Dr. Zhao Jun has long been engaged in in-depth research, business development and strategic investment in the chemical/energy industry, mainly in the fields of shale gas chemical industry, petrochemical industry and coal chemical industry, with a focus on business development of global ethylene, propylene and light chemical raw materials like ethane and propane and industry research on methanol, ethylene glycol and LNG. Dr. Zhao Jun also has rich practical experience in energy and chemical logistics, strategic management, operation management, organizational performance, customer value management, etc.Dr. Zhao Jun is a VIP speaker at many international logistics conferences and a contributor to many chemical magazines.
P.M. May 26
14:00-14:35Global cotton market supply & demand pattern and price fluctuation analysis in 2021Jia Li, CCFGroup
Jia Li, graduated from Zhejiang University of Finance and Economics, majoring in economics, is currently an analyst at CCFGroup, mainly in charge of cotton-related analysis and consulting. Her industrial economics, CPA learning background and financial management analysis work background make her good at detailed analysis of the industrial operation pattern and enterprise operations. She has a deep understanding of China cotton industry operation status, and has deeply cultivated the construction of China cotton industry's original data framework, with a relatively comprehensive perspective of upstream and downstream analysis of the cotton textile industry. She has participated in and organized several industry research projects and industry conferences.
14:35-15:10Opportunities and challenges of cellulose fiber industry under the background of carbon neutralityZhang Dongbin, Tangshan Sanyou
Mr. Zhang Dongbin, deputy general manager and senior engineer of Tangshan Sanyou Group Xingda Chemical Fiber Co., Ltd., has been engaged in cellulose fiber production technology research for 22 years. Mar. Zhang has rich experience in product R&D and production technology management. He presided over many provincial and municipal new product development and promotions and is the drafter of many industry standards. He has won many honors such as the provincial, municipal and textile industry joint awards for scientific and technological progress. In 2010, he was honored as "National Textile Industry Labor Model".
15:10-15:50Development trend of regenerated cellulose fibersChen Baojian, National Textile Product Development Center
Chen Baojian, Graduated from Tianjin Textile Engineering College (now Tiangong University of Technology) in 1991, Mr. Chen Baojian is a professor-level senior engineer and currently working as the chief engineer of the National Textile Product Development Center.
Mr. Chen is also the vice chairman of the fourth expert committee of "China Textile Leader" and the certified expert of the Higher Education Teaching Evaluation Center of the Ministry of Education/China Engineering Education Accreditation Association.
Working in textile technology, production, sales and development for nearly 30 years, Mr. Chen is now mainly responsible for the application research work of textile technology innovation alliance collaboration system and textile product innovation management system. He is actively engaged in scientific and technological information and product development consulting services, industrial development planning and product development planning.
15:50-16:20Tea break
16:20-16:55Changes in fabric and end-user consumption trends after COVID-19Sun Yongxiang, Xtep (China)
Sun Yongxiang has been successively engaged in fabric design, development and other related work in large-scale well-known clothing and apparel enterprises such as Fujian Septwolves and Anta Fila. Now, he is the senior manager of the garment surface accessories department of Xtep children's clothing supply chain, and specializes in the development, design and operation of the surface accessories department of the operation center. He continues to follow up and explore the development of industrial fashion and trends, and has in-depth analysis and research from raw materials to fabrics and clothing industry chain.
16:55-17:20The european textiles and apparel industry-impact of COVID-19 & recovery strategyDirk Vantyghem, EURATEX
Dirk joined EURATEX as a Director General in September 2019. His mandate is to move the organisation forward and to promote a competitive, sustainable and innovative European Textiles and Clothing industry. Prior to EURATEX, Dirk worked for EUROCHAMBRES, the European Chamber of Commerce lobby, as a Director of Operations and previously Director of International Trade. Dirk has an economic background and holds a Masters degree from the College of Europe, Bruges.
A.M. May 27
9:00-9:30Lyocell dissolved wood pulp market and future developmentBilly Wang, CNG
Dr. Wang graduated from McGill University in Canada, and worked in the R&D department of the headquarters of Tembec, as a researcher and manager of R&D. And then he was sent to the Beijing Representative Office of Tembec International Company as the technical director and responsible for the sales of special fiber wood pulp. Currently, he is workingas the general manager of Specialty Cellulose Wood Pulp of CNG(Hong Kong). Dr. Wang has been engaged in wood pulp technology and sales for nearly 30 years, and has extremely rich experience in the research and technology of specialty cellulose wood pulp. He has provided strong technical support and services for the start-up and production of some specialty cellulose wood pulp plants at home and abroad.
9:30-10:10Analysis of supply and demand and hot issues in cellulose industry chainKevin Ding, CCFGroup
Kevin Ding is now the chief analyst of CCFGroup. He has been engaged in viscose fiber industry research for more than 15 years and is now responsible for the research on mutual influence between cotton textile raw materials and macro economy. Mr. Ding has successfully forecasted the appearance of major market changes for several times. He has organized the largest worldwide Cellulose Fiber Industry Forum for 14 years and delivered speeches on Celco's “Investing in Cellulose” conference in London for 10 years. He is also appointed as the consultant by some enterprises and the independent director of a listed company. Since 2017, he has been planning to combine industry informatization and commerce service. Currently, tailored financial service for viscose fiber supply chain has officially begun.
CCFGroup viscose information covers 100% of global viscose industry and 95% of dissolving wood pulp industry. Some indexes have been taken as reference for contract settlement. During final ruling of anti-dumping cases, CCFGroup DWP index is the only reference index in the arbitral awards.
10:10-10:40Market analysis and outlook of wood pulpWang Haiyang, Asia Symbol
Wang Haiyang, senior analyst of Asia Symbol, focusing on pulp and paper industry market analysis for more than ten years. She has been participating in important conferences in the pulp and paper industry at home and abroad for a long time, and delivers speeches at pulp and paper industry conferences.
10:40-10:50Tea break
10:50-11:15DWP market updateChristian Chavassieu, Celco
Christian Chavassieu has over 20 years'experience in the cellulose Industry. He is currently a managing partner at Celco, a consulting company mainly focused on the Dissolving Wood Pulp Industry. He previously held positions with Sateri as sales and marketing Director, with Buckeye Technologies Inc. as senior vice president of the Wood pulp division and with Chavassieu & Cie SA, a pulp and paper trading company based in France as its President. Also worked for Apple computer and Schlumberger in various finance executive positions. Christian holds a bachelor degree in marketing from Institut Supérieur de Gestion in Paris and a master degree in business administration from Columbia University in New York.
11:15-11:40From cellulose pulp into textile fibre-certain critical factors affecting the conversionHeikki Hassi & Xiang You, Scitech
Dr. Heikki Hassi has more than 30 years of experience in management and executive positions in leading international companies in the pulp, paper, and cellulosic textile fibre industry in Finland, Central Europe, and Indonesia. He has led major mill/business operations as well as R&D, technology, and investment functions and projects. Currently, he is the chairman and a senior partner in SciTech-Service Oy, Ltd, a provider of R&D, process up-scaling, and conceptual engineering services to biomass-based industries, globally (https://www.scitech.fi ). He earned his Ph.D. (chemistry) degree at North Carolina State University, U.S.A. in 1985 and M.Sc. (pulp and paper) degree at Helsinki University of Technology, Finland (Aalto University) in 1978. He is an inventor in several patents.

Dr. Xiang You is currently a Post-doc in SciTech-Service Oy, Ltd, which she joined in late 2019. She investigates the new feedstock for the manufacture of viscose fiber and targets to enable process intensification. Previously, Xiang worked in a Nordic innovation consulting company. Together with the team, she coordinated a large-scale innovation project with a volume of over 1 B. Xiang was in charge of promoting international cooperation and networking and bridging between Chinese and Finnish technological actors. All the while ensuring that the program followed a high scientific standard and creates industrial value. Xiang holds a Ph.D. in Biorefineries from Aalto University (Finland). She has many scientific publications on biomass fractionation, pulp characterization and valorization, the processability of cellulose in MMCF manufacture, and one worldwide patent. During her post-doc time, she has worked in both Australia and Finland.
11:40-12:00Recycling of textiles – a unique opportunity for the MMCF industryJohannes Bogren, Södra
Johannes is the Vice President of Södra Cell Bioproducts. His responsibilities include the marketing and sales of Södra's dissolving pulp, tall oil, turpentine and biomethanol. He joined Södra in 2008 via Södra Innovation and soon became involved in Södra's conversion of one of Södra Cell Mörrum mill's lines to dissolving pulp. Since then he's been the Technical Product Manager for dissolving pulp and for the last 2 years he's been managing the Bioproducts team. Johannes is one of the initiators of the OnceMore project and an advocate for textile recycling.
Note: Topics are subject to final adjustment

Join In

15th China Hangzhou Cellulose Fiber (Viscose) Industry Forum (2021)
*Requirement for accommodation Twin-bed Room:550 yuan/day
Executive single room:600 yuan/day
※Please fax the confirmation letter to viscose industry forum committee before Apr 30, 2021 (Please confirm by telephone to avoid being missed). At least two business cards of every delegate should be prepared for registration.


15thChina Hangzhou Cellulose Fiber (Viscose) Industry Forum hosted by www.ccfgroup.com, www.ccf.com.cn and www.tteb.com will be held at New Century Grand Hotel Hangzhou, China during May 25-27, 2021.
The conference will be supported by the commercial sponsors, providing a platform for the enterprises to communicate with each other. Please considerate the sponsorship proposal according to your own. (The number-limited items will be determined by the receiving order of the confirmation letters.)
Expiry date: Apr 30, 2021

Tea break

★  One colored page in the conference presentations

★  5-minute promotion video will be displayed in conference hall before the conference

★  Online participation

★  A pair of X banner stands in tea break area

RMB 22000

No vacancy

Negotiating room

★  One negotiating room of the hotel

★  Conference fee of two domestic participants will be waived

★  A pair of X banner stands

RMB 19800/session

Three companies

Fruit sponsorship

★  Advertising card in guest room (method can be negotiable)

RMB 20000

Only one company

Promotion video

★  5-minute video displayed before the conference

RMB 8000

No vacancy

Information desk A

★ One table, two chairs and one large-scale printing (width: 3m; height: 2.6m)

RMB 18000

No vacancy

Information desk B

★ One table, two chairs and a pair of X banner

RMB 12000

Three companies

Large-scale printing

★ Background of registration desk

★ width: 4.5m; height: 3m

RMB 18000

No vacancy

★ Background of information desk

★ width: 3m; height: 2.6m

RMB 16000

Only one company

★ Large-scale printing on golden porch

★ width: 3m; height: 2.4m

RMB 15000

Eight companies


Conference presentations

A4 color printed

★ Cover No vacancy

RMB 15000




★ Inside front cover

RMB 12000

★ Inside back cover No vacancy

RMB 9000

★ Back cover

RMB 10000

★ Prime page 1

RMB 12000

★ Other inside pages

RMB 7000

★ Page footer (within 25 Chinese characters like company name, telephone number and advertisement)

RMB 10000

 Only one company

Mineral water/mineral water tag promotion

★ Mineral water with one tag on the bottle

RMB 15000

 35mm*35mm (only one company)

Representative badge/ representative badge string

★  Company name, logo, telephone number and advertisement (within 25 Chinese characters), string of the representative badge provided by the sponsor

RMB 13000

No vacancy

Directory of the conference
page footer

★  Company name, telephone number or advertisement

★  within 25 Chinese characters

RMB 5000

No vacancy


★ Gifts provided by the sponsor in the material bag

RMB 5000



★One copy of handout provided by the sponsor in the material bag

RMB 8000


X banner stand

★ Inside or outside the conference hall

RMB 5000/pair


Material bag

★ Material bag provided by the sponsor

RMB 8000

No vacancy


★ Advertorial for twice during conference promotion (not headline) (official account: 华瑞资讯CCF)

RMB 4000

Two companies

Sponsorship Confirmation
Design requirement Own design  Commission design
Contact: Shine Hua ; Tel: 0086-571-8378 6599 ; Fax: 0086-571-8378 6600 ; Email: hs@ccfgroup.com


Zhejiang Huarui Information Consulting Co., Ltd. (www.ccfgroup.com
·Address: 26-27/F, Building 1, Huarui Center, No. 66 Jianshe 1st Road Xiaoshan District,Hangzhou, Zhejiang, China
·Contact: Shine Hua
Phone: +86-571-83786599
·Fax: +86-571-83786600
·E-mail: market@ccfgroup.com